Print sales: from overwhelm to on track in 12 weeks
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12-week sales projects change everything. Here's why they work:
They force you to prioritize. With weekly accountability and a close deadline, your sales tasks rise to the top of your to-do list. They become just as important as chasing jobs and dealing with production fires. And because these tasks are smaller, they're actually achievable.
They give you momentum. Instead of staring at a massive target wondering where to start, everything is planned out. You complete the first small tasks quickly. As you tick off more mini-tasks, it becomes harder to stop. The project becomes part of your daily routine.
They create accountability. You can see for yourself if you're on track. A manager or accountability partner can verify your progress. You can prove you're moving toward your goal, even before you've made any sales.
They keep you on track. With weekly activity checks and a three-week results review, you know early if something isn't working. You can adjust before it's too late—not at the end of the year when there's nothing you can do about it.
Will a 12-week project guarantee success?
No. You might be launching a service with no demand. Your sales message might need work. But here's what it does guarantee: you'll know early that you're off track, and you'll have time to fix it.
My ebook "How To Succeed At Print Sales" walks you through creating focused 12-week projects that fit into your daily routine without dominating it. You'll learn how to set the right checkpoints, build momentum, and create achievable building blocks that actually get you to your annual goal.
Stop putting off your sales target because it feels too big and too far away.
Start making progress you can see and measure. This week.
Here's to your next 12 weeks,
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